A set of five promotional postcards featuring black & white images by photographer Kevin Summers.

 

Postcard 1: A black and white image of a classic Leica manual camera.

Inscription on reverse: "Leica" radio commercial photographed by Kevin Summers for Levi Strauss. Quote: "This is like holding a piece of history, right? This tests how good you are."

 

Postcard 2: A black and white image of a classic Stratocaster guitar.

Inscription on reverse: "Strat" radio commercial photographed by Kevin Summers for Levi Strauss. Quote: "This one here, this is good, it's loosened up. It's got that resonance to it. But it cuts, you know, it's got that Srat bite."

 

Postcard 3: A black and white image of a classic Remington manual typewriter.

Inscription on reverse: "Remington" radio commercial photographed by Kevin Summers for Levi Strauss. Quote: "It's built like a tank, you have to oil the keys every two minutes. But when you write something with that, it feels real to you... it brings out the best in you. It stretches you somehow."

 

Postcard 4: A black and white image of a classic Bakelite radio set.

Inscription on reverse: "Bakelite" radio commercial photographed by Kevin Summers for Levi Strauss. Quote: "You know, you flip that puppy to a rock station and look out because this radio was made to rock 'n' roll."

 

Postcard 5: A black and white image of a classic saxophone.

Inscription on reverse: "Sax" radio commercial photographed by Kevin Summers for Levi Strauss. Quote: "This horn here, this horn is broke in already, I mean, but if it was new it would take a little getting used to."

 

The five postcards are held together with a white paper strap featuring the red 'batwing' Levi's logo and the legend: "QUALITY NEVER GOES OUT OF STYLE"

 

A collector's item from American denim jeans company Levi Strauss & Co.

 

++ Multiple purchases can be shipped together to save postage ++

+ Will be sent in a small board-stiffened envelope +

For Levi's fans - coming soon: more Levi's items - you should 'favourite' this page now and watch this space! :)

 

And, remember folks:

"Nothing is more American than Levi's"

"The More You Wash Them, The Better They Get"

"Quality Never Goes Out Of Style"

"No Two Pairs Are The Same"

"The Original Blue Jeans"

"Double Stitched For Extra Strength"

"Discover Your True Fit"

"Two Horse Brand"

"Since 1850"

"Levi Strauss World's Finest"

"State of California, Country of the Blue Since 1850"

"The Origin of The Species"

"Original Riveted Quality Clothing"

"America's First Choice"

"Two Horse Guarantee"

1993 Levi's Promo Postcard Set Levi Strauss & Co Quality Never Goes Out Of Style

£12.50Price

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